Jinyan Niu

MA Digital Media - Critical Computing

Men and women are originally the product of an ideology. No one can prescribe what men should do and what women should be like. We are essentially just a kind of advanced animals, human beings. So why does anyone in the world discriminate against transgender people? We are just human beings. No one stipulates that girls should not like girls, and boys should not like boys. Even cross-species can have love, not to mention that we are all humans. There is only one person who has the qualities we admire, and we want to live with them, so why should we consider gender? Why should we hide our true inner world?

I hope there can be a corner where everyone can speak freely, talk about their love lives, and share their experiences. . .

Website Link: http://xinli.nianshaoshifandecuo.com/#/

Yijia Luo

MA Digital Media - Image Making

Hear your colour, 2021

The design purpose of HEAR YOUR COLOUR is to build connections between people and their senses. Since most of us lost connection with the world in some way during the last 6 months due to Covid-19, rebuilding the connection is very important (not only between senses but also between people).

The project is based on the theory of synesthesia. In synesthesia, the relationship between two or more senses is conjoined: a colour may have a particular smell, musical intervals may each have a specific taste, or letters or days of the week may have a corresponding colour. While syn-esthesia can take many forms, there are thousands of instances where individuals “hear” colour, that is, they may see a specific piece of music or a chord or scale as being blue or green. 

HEAR YOUR COLOUR focuses on the conjunction between vision and hearing. When clicking on the screen, the user will see the colour of the clicked area and hear a note. After three users all clicking on the screen, everyone will get a note and a triad will be played at that time.




About Yijia

Yijia Luo is a multidisciplinary designer with a background in digital media and user experience design. Prior to starting her Masters, she worked as a UX designer at Beijing and Shanghai, where she gained valuable product development experience through bringing two yet accessible digital products into the market. She is also participating in the SJEC (Shanghai Jinmei Elderly Care), which is a NGO in Shanghai as a volunteer, focusing on helping the community has a better knowledge of Alzheimer’s Disease and helping people with AD live with dignity.


Her unique interdisciplinary (People’s daily online and Rockbund Art Museum) and cross-functional (Program Director and Media Designer) background has amplified her sense of empathy, resulting in a better understanding of a wider pool of users, enabling her to approach product ideas with an open-mind and to collaborate with a diverse set of people. 


She enjoys exploring the relationship between senses (especially between vision and hearing) and believes that designers should shape the way people interact with each other and with the environment, bringing positive impact to society.


Yiling Hu

MA Digital Media - Image Making

This is a piece of sponsored Deleuze Cat Food commercial. Each team member who together create this commercial was paid with ten tons of Deleuze Cat Food, a brand that really exists. The shipping was door-to-door.


Try it yourself: https://juuppy.itch.io/deleuze_cat_food


About Yiling

Yiling Hu is working on this project. She enjoys the becoming of a game artist who can’t draw. 

Peter Friend

MA Digital Media - Image Making

About Peter

Peter Friend is a Croydon-based digital artist with a wide range of experience, in visual communications specialising in film and motion graphics. His contemporary art and research investigate what he likes to call Media Lobotomy, examining the life of electronics salvaging useful or considered obsolete reusing in his practice.




Peren Su İnan

MA Digital Media - Image Making


To be aware of the deep connections around us, first we need to reconnect with ourselves. This project is the first step of the journey, it is a remember that our body, mind and soul are one. None of us are “pure” and that change is the only constant. Constantly evolving digital technologies mean the realities around us are changing exponentially. If we are not self-aware, we will not be able to see what is real. This is a call to everyone to find the reality in order to feel unstoppable and strong: herself. Not here, not anywhere else but in you.

About Peren

Peren Su Inan is currently studying for a MA in Digital Media Image Making at Goldsmiths. Her will to creating images, started with her passion of photography. She is from Turkey, and she has been interested in art since she was a child. She opened her first photography solo exhibition at 14. She also works in video, illustration, painting and sculpture. Some of the themes she often explores are related to nature, spiritualism and energy.

Elisa Mazzuca

MA Digital Media - Image Making


Poiesis is a project exploring the deep connection between music and visual communication. Music surrounds us and accompanies us in a lot of different ways every day, yet album covers seem to be an underrated part of musical products. Designing the artwork for an album cover is a delicate and complex process that is often forgotten or neglected.

Poiesis offers a new way of analyzing and creating album art, merging different practices such as graphic design, animation and machine learning. It is a project that aims to improve and help both the design and the music industry.

The word Poiesis itself comes from ancient greek and its meaning is to generate something new that didn’t exist before. Through the fusion of different album art archives, the core of the project is composed by an artificial intelligence trained to produce different kinds of pictures.

The project is hosted on a website that allows users to complete a form selecting musical genre and mood. The machine elaboates the answers and generates a new album art every time.

Try it yourself and give your albums new unique covers! http://poiesisproject.com/

About Elisa

Elisa Mazzuca is an Italian creative currently based in London, UK, where she is completing her master in Digital Media. Graduated from Florence in Graphic Design, Elisa works with a wide ran- ge of mediums, often merging graphic design, photography, illustration and animation. Her criti- cal research is focused on the impact of visual communication on different aspects of daily life.


Website: https://elisamazzuca.net/
Instagram: https://www.instagram.com/___elisart/

Alexandra Olympia Peristeraki

MA Digital Media - Critical Computing

Is there any internet left out there? 

Sometimes it’s easy to forget the web extends outside the highly controlled curated cyber mall we live in. Is it possible to create independent digital communities without the interference of the Big Tech?

This project attempts to explore the vastness of the independent world wide web by creating a personal website with the simplest HTML. The website acts as a cyber maze and the visitor is invited to follow hyperlink paths that lead deeper into the website or deeper into the web. There is no right or wrong turn, the visitor is free to wander off the boundaries of the website and set their own path into the world wide web, depending on which hyperlink they follow. 

The website acts as a reflection on Alexandra’s relationship with her laptop and her digital self. She uses memes, hyperlinks to her favorite pages, personal images, texts, and scanned hardware parts.

Hardware is the only physical connection to her digital image. In her pursuit to understand better the digital, she breaks apart old laptops, hard drives, cd drivers and she uses the parts to create a deconstructed version of a Personal Computer. 

The visitors are invited to navigate the website on a naked repurposed PC and imagine how the digital world could look like if everyone escaped the boundaries of GAFAM.

About Alexandra

Alexandra Olympia Peristeraki was born in Athens, Greece. She is a video editor,  a copywriter and an art director. Currently she is exploring the digital and how it has affected the world politically and socially through a queer, feminist and working-class point-of-view.